Entra External ID fits Microsoft estates. Your customers may need more than that.
Microsoft Entra External ID, the successor to Azure AD B2C, bills by monthly active user with premium add-ons. Midships Keycloak gives regulated enterprises a customer identity platform they own, cloud neutral and on premises capable.
Midships Keycloak vs Microsoft Entra External ID.
| Microsoft Entra External ID | Midships Keycloak | |
|---|---|---|
| Pricing basis | Monthly active users, with premium add-ons such as SMS and data residency1 | Annual subscription. No per identity or per device fees |
| Who operates it | Microsoft, as a cloud service | Your team, Midships Guardian, or both |
| Where it runs | Microsoft cloud | Any cloud, or on premises |
| Data residency | Go-Local add-on, currently Australia and Japan1 | Wherever you deploy it |
| Standards | OIDC, OAuth 2.0, SAML 2.0 | OIDC, OAuth 2.0, SAML 2.02 |
| Exit | Re-implement on another platform | Open source core you can keep running without Midships |
As at October 2026. Numbered references link to the vendor's own documentation below.
Billed on monthly activity, plus add-ons.
Entra External ID bills on monthly active users, with premium add-ons billed separately, including SMS authentication and Go-Local data residency. Midships Keycloak is a subscription on the deployment, independent of how many customers sign in.
Cloud neutral matters in banking.
Entra External ID runs in Microsoft cloud. Many banks run multiple clouds, keep core identity on premises, or face residency rules beyond the regions an add-on covers. Midships Keycloak runs wherever your architecture and your regulator require.
Which is right for you?
you are standardised on Microsoft, your customer numbers are moderate, and residency needs fit Microsoft's regions.
you need cloud neutrality, on premises deployment, or cost that does not track monthly activity.
Frequently asked questions.
Is Entra External ID the same as Azure AD B2C?
Microsoft positions Entra External ID as the next generation of its customer identity service, succeeding Azure AD B2C.
How we sourced this comparison.
Statements about other vendors come from their public documentation and pricing pages, checked in October 2026. Vendors change products and prices; confirm current terms with them. Product names are trademarks of their owners and are used only to identify those products. If you believe anything here is inaccurate, tell us at sales@midships.io and we will correct it.
Compare Midships Keycloak with other platforms.
Is Keycloak a build decision?
Raw Keycloak is. Midships Keycloak is bought.
Read the argument →CompareMidships Keycloak vs Ping Advanced Identity Cloud
Per active user SaaS, or a platform you own
Read the comparison →CompareMidships Keycloak vs Ping Identity (self-managed)
Per stored identity licensing, or none
Read the comparison →CompareMidships Keycloak vs Auth0
Per MAU SaaS, or a platform you own
Read the comparison →CompareMidships Keycloak vs Amazon Cognito
AWS-native per MAU, or portable
Read the comparison →CompareMidships Keycloak vs Red Hat build of Keycloak
Complementary, not competing
Read the comparison →Decide before the contract decides for you.
If your identity platform renews within 24 months, set out renew, renegotiate and migrate side by side while every option is still open.
What would your identity cost on Midships Keycloak?
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